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This site tsumtsumcentral.com states the following, "Welcome to Tsum Tsum Central! Tsum Tsums - A Japanese Craze Goes International." Our analyzers noticed that the webpage stated " Tsum Tsums are cute plush characters created for the Disney Store in Japan and the US." The Website also stated " They are cylindrical in shape, with their faces at one end. They are very popular, with the Japanese stores stocking many different characters and designs now. Stackable, huggable and simply adorable, Tsum Tsums everywhere are waiting to be adopted! What are you waiting for? Website Usage Terms and Conditions." The website's header had Disney as the most important keyword. It was followed by Tsum Tsum, Tsum Tums, and Disney Tsum Tsums which isn't as highly ranked as Disney. The next words the site used was Mobile Game. Social Game was also included but will not be understood by search engines.